Omni-Channel Marketing

Your consumers might be engaging with your company through various channels; a physical store, on an online website, on a mobile app, through a catalog, or through social media. Your customer’s journey has to be consistent and not situational, it has to be complementary, cohesive, measurable and most importantly open to conscious direction.

At Portal Grup, we take the role of your customer, analyst and service provider as we go through omni-channel marketing cycles. From lead management to email marketing, from customer base ads to mobile marketing; we are experts at installing and managing a predictive, actionable marketing platform which allows us to ancipate customer behaviours based on factual profiling and case stories. With a successful behavioural system in progress, we then help your customers to move from one channel/one stage to another, each step progressing in a sustainable manner towards a pre-determined resolution which encompasses CTAs (call-to-action) and KPIs.